RASTAR is a data analysis software tool that allows analysis and generation of reports from Retail Audit data consolidated by Market Research companies. RASTAR is targeted for use by Business Analyst and decision-makers, who need to generate analysis of market data in real time. The tool is simple to use, and produces portable reports that can be viewed in other spreadsheets and even through an Internet Explorer.

The type of Retail Audit, whether Stock, Purchase or Sales is determined by the category of products, the usage pattern, availability of data, and a myriad of other considerations. In general, while purchase and sales audits report only purchase and sales related data, stock audits reports contain information related to stock, purchase as well as sales. RASTAR can handle multiple business data types such as purchase audit data (Data from pharmaceutical companies), Sales Audit Data (Data from Durable goods industry) and Stock Audit Data ( Data from FMCG companies).